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    "result": {"data":{"contentfulComposePage":{"title":"Guide to Maintaining Digital Stadium Maps","seo":{"title":null,"description":"Let's take a look at how Mappedin makes maintaining stadium maps and their experiences an easy task for property managers!"},"content":{"author":"Lucy Bragg","publishDate":"Mar 16, 2021","updatedAt":"Jan 10, 2022","content":{"raw":"{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Stadiums and arenas are constantly changing to account for a wide range of events, from sports games to concerts. This prompts the question: how can we make it easy and effortless for property managers to create and maintain their maps as they change or grow?\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"At Mappedin, our goal is to make venue mapping a seamless process with endless capabilities. With our flexible platform and enterprise grade tools, we consistently provide end-to-end solutions for creating, maintaining, and visualizing your property maps. We start by turning your 2D floorplans into a 3D interactive map of your stadium.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"A digital map not only provides important information and simple directions but with accurate and easy-to-maintain location data, stadiums can layer additional experiences such as parking and wait-time software, in-seat experiences, push-notifications, proximity marketing and more. Let’s take a look at how we make maintaining stadium maps and their experiences an easy task for property managers! \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Set Permission Levels Within Your Organization\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-3\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"italic\"}],\"value\":\"“Who will be able to edit my venue maps?”\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"The answer is simple: anyone that you choose to give the access to! Our platform allows you to set permission levels across your organization to enable collaboration in one tool. With one consistent draft at any given time, larger teams are able to work on the same venue, saving time and effort. You can decide who is responsible for editing location data, altering the physical structure of your venue, pulling usage reports and analytics, and more- all from one tool! These permissions can also be granted temporarily or for a specified amount of time, allowing for flexibility within organizations for contracts or vacation times to be covered without the workflow being interrupted.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"734Cp65nmXc9s0YxUuSW6R\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Maintain Multiple Layouts For Your Venue\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-3\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"italic\"}],\"value\":\"“What if my stadium layout looks totally different for each event?”\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s flexible platform makes it easy for stadiums and arenas that host different events to manage and maintain each of the unique floor plans. With our\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/mapping/map-editor/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\" Map Editor\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\", you can create distinct layouts for each event type hosted at your venue and switch between them with ease. For instance, you can switch from a soccer game layout to a concert layout with one click of a button. With the ability to save each of these event types and layouts, it's never been easier to update the map showing on your website or mobile app, ensuring fans are using the right map to navigate to their seat, amenities, services, and more. You can also save time when creating these unique layouts by applying the same structural elements across all maps. You then have the ability to edit unique features such as seating charts, retailers, concession stands, and activities. This way, you can create seamless and custom mapping experiences for each event type!\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"3fcKwn3Sqj3p8nngcUHTDl\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Highlight Services & Amenities At Your Stadium\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-3\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"italic\"}],\"value\":\"“How can I showcase the new restaurant at my stadium?”\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Our Map Editor makes it a simple task for you to add, relocate and delete services and amenities. From washrooms and elevators to retail stores and dining spots, you can customize your stadium to attract visitors. With simple drag-and-drop tools, you can easily add temporary vendors to your map so visitors are aware of the full offering at your stadium. Hot dog, ice cream, or beer carts, for example, can be quickly added, relocated, and deleted. These changes are reflected on the maps in real-time so that visitors can effortlessly locate and purchase from your services and amenities. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"46DsGoTblFzAwdGBbFasDH\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Update Location Statuses In Real-time\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-3\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"italic\"}],\"value\":\"“What if a washroom is temporarily closed in my stadium?”\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"With our platform, you can update the status of various amenities at your stadium or arena with ease. In the event that a washroom temporarily closes for cleaning or a concession stand closes for the night, you can keep your guests up to date with real-time updates. Simply select the location and change its status to “Closed”. When your services are back up-and-running, let guests know with the click of a button. This ensures that visitors are always receiving the most accurate information about your stadium’s offerings. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"1Tp0J5WZNXzVANGlbwSE39\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Pre-Plan Changes To Your Venue Map \",\"nodeType\":\"text\"}],\"nodeType\":\"heading-3\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"italic\"}],\"value\":\"“What if I don’t want immediate changes to my map?”\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://resources.mappedin.com/blog/product-101-draft-publish-mode\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\" Draft and Publish mode\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" makes it easy to plan changes to your map in advance. Whether your venue is undergoing renovations, adding new retailers, or hosting a new event type, pre-plan these edits without compromising your live map! You can preview your changes to ensure everything is in place before publishing the updates for guests to see. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"50BaGdQAwkILt1zB5KxWpc\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Click \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/verticals/stadiums/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"here\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" to learn more about our mapping solutions for stadiums, arenas, and other entertainment venues or\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/contact-us/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\" contact us\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" today. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"document\"}","references":[{"contentful_id":"734Cp65nmXc9s0YxUuSW6R","__typename":"ContentfulAsset","description":"","file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/734Cp65nmXc9s0YxUuSW6R/0cc3059c340a362ab4e2c051fde4fe3f/stadium_mapping_workflow-png.png","contentType":"image/png"}},{"contentful_id":"3fcKwn3Sqj3p8nngcUHTDl","__typename":"ContentfulAsset","description":"","file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/3fcKwn3Sqj3p8nngcUHTDl/5e5907b9d372ddf5db7b6733cf8b8419/multiple_map_layouts-png.png","contentType":"image/png"}},{"contentful_id":"46DsGoTblFzAwdGBbFasDH","__typename":"ContentfulAsset","description":"","file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/46DsGoTblFzAwdGBbFasDH/18ee916eea16db01022a179df9b0afaa/drag_and_drop_amenities-png.png","contentType":"image/png"}},{"contentful_id":"1Tp0J5WZNXzVANGlbwSE39","__typename":"ContentfulAsset","description":"","file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/1Tp0J5WZNXzVANGlbwSE39/fe67b0b626660d37711614b5d71f7ece/location_status_updates-png.png","contentType":"image/png"}},{"contentful_id":"50BaGdQAwkILt1zB5KxWpc","__typename":"ContentfulAsset","description":"","file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/50BaGdQAwkILt1zB5KxWpc/974de67a95fa711aeea117e50dc000ba/stadium_draft_and_publish-png.png","contentType":"image/png"}}]},"image":{"file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/OvaJXldFX7xFa6sCGhrkA/573eea9d8d6fe7e9120538c282c9ddb4/stadium_split-2.png"}},"pdf":null,"relatedPosts":[{"title":"How to Create the Ultimate Fan Experience in Stadiums & Arenas","slug":"how-to-create-the-ultimate-fan-experience-in-stadiums-and-arenas","content":{"__typename":"ContentfulBlogPost","author":"Sofia Spagnuolo","publishDate":"Jun 21, 2021","updatedAt":"Jan 18, 2022","tags":{"category":{"name":"Use Cases","slug":"use-cases"},"topic":{"name":"Stadiums","slug":"stadiums"}},"content":{"raw":"{\"nodeType\":\"document\",\"data\":{},\"content\":[{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Picture this: You begin walking up the stairs of area 104. The labels on the concrete steps read, “Section A”... “Section B”... “Section C”... until you finally reach your destination. You shuffle by the other people in the row and take your seat with a perfect view of the game. The crowd is going wild, screaming their favourite home-team chants. You’re wearing your favourite player's jersey with a smile on your face and ready to join in the cheer. You look down at your phone and see a notification: \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"“5 Minutes Until Game Time”\",\"marks\":[{\"type\":\"italic\"}],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"With limitations on how many fans are allowed in arenas, stadiums have had to improve and transform their venues to create the ultimate fan experience. Keep reading to find out seven ways stadiums are digitally transforming to create a better experience for players, fans, and employees. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"embedded-asset-block\",\"content\":[],\"data\":{\"target\":{\"sys\":{\"id\":\"1NHSz6SPS97cA21ihQaGxl\",\"type\":\"Link\",\"linkType\":\"Asset\"}}}},{\"nodeType\":\"heading-2\",\"content\":[{\"nodeType\":\"text\",\"value\":\"1. Digital Ticket Distribution \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"The days of going to pick up a printed copy of a ticket are coming to an end. Digitally distributing tickets is a contactless, safe, and convenient procedure. Integrate with ticketing technology to prevent fraud and illegal resale and keep visitors secure. Embed links and QR codes with tickets, giving visitors all the information they need to have a successful visit to the stadium. Communicate anything from safety procedures to exclusive offers immediately after receiving a ticket so visitors can plan ahead. The digital distribution of tickets is simple and effortless, giving visitors the ability to access more information than ever before.\",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"heading-2\",\"content\":[{\"nodeType\":\"text\",\"value\":\"2. Stadium Wayfinding \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Visitors entering a stadium want to be prepared. Stadiums are integrating with \",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"content\":[{\"nodeType\":\"text\",\"value\":\"wayfinding\",\"marks\":[],\"data\":{}}],\"data\":{\"uri\":\"https://www.mappedin.com/verticals/stadiums/\"}},{\"nodeType\":\"text\",\"value\":\" systems to let fans know where their seat is and avoid wandering around and potentially missing some of the game or concert. Implementing a 3D wayfinding map allows visitors to view their exact location and follow turn-by-turn directions from any device, whether a large touchscreen kiosk or the browser of their mobile device. Locate your way to a parking lot, washroom, food stand, and more, ensuring no time is wasted. Stadiums can add a QR code to the distributed tickets, allowing visitors to scan and immediately get directions to their seats. Use QR codes to direct visitors to hand sanitizer stations, accessible gates, guest services, and other important spaces. Wayfinding can account for alerting fans of closed-off areas, creating a direct path for people to avoid traffic and wandering. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"These maps can also provide analytics to see how people navigate through the venue. Leverage this data to understand how visitors interact within various spaces of the arena and their intent. Track searches, the most popular location selections and more, to make informed decisions regarding the layout of the stadium. For example, if numerous fans are searching for a hot dog stand near the east wing of the building, it could be worth adding one to increase foot traffic and revenue. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"embedded-asset-block\",\"content\":[],\"data\":{\"target\":{\"sys\":{\"id\":\"OvaJXldFX7xFa6sCGhrkA\",\"type\":\"Link\",\"linkType\":\"Asset\"}}}},{\"nodeType\":\"heading-2\",\"content\":[{\"nodeType\":\"text\",\"value\":\"3. Social Distancing Protocols\",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Seating arrangements can be confusing with social distancing COVID protocols in place. Different sized bubbles, the cluster of people you feel comfortable associating with outside your household, can make seating groups difficult and hard to strategize within a digital 3D map. Stadiums are using \",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Map Editors\",\"marks\":[],\"data\":{}}],\"data\":{\"uri\":\"https://www.mappedin.com/mapping/map-editor/\"}},{\"nodeType\":\"text\",\"value\":\" to edit their venue maps and achieve maximum efficiency when designing seating arrangements with distancing protocols. Use the draft mode of a Map Editor when visually reconstructing the seating arrangements of an arena to try out different layout combinations and pre-plan layout changes without compromising any live data. Communicate blocked-off sections to ticket distributors to ensure the new seating layout and ticket sales coordinate with each other. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"heading-2\",\"content\":[{\"nodeType\":\"text\",\"value\":\"4. Mobile Food and Drink Ordering\",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Have you ever missed part of a concert or game waiting in line? Stadiums are looking to solve this irritating problem through mobile ordering. Stadiums are administering QR codes that can be scanned and linked to external websites like a restaurant's online menu or an online store for an artist or team’s merchandise. QR codes or stadium apps can enable the mobile ordering of food and drink, right from your seat. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"\",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Tampa Bay Lightning’s home stadium\",\"marks\":[],\"data\":{}}],\"data\":{\"uri\":\"https://www.nhl.com/lightning/news/lightning-launch-new-mobile-app-for-fans/c-743544\"}},{\"nodeType\":\"text\",\"value\":\", The Amalie Arena, has created an app where users can pay for concessions and merchandise, search for other events, and opt for upgrades and experiences. Stadiums want to ensure you catch 100% of the game or concert. Using blue dot technology, fans can purchase food and drinks from the closest vendor and have them delivered right to your seat. Implement pre-ordering for in-seat delivery to guarantee visitors get what they are craving, right when they want it. This cashless transaction minimizes staff contact and improves the speed of service, allowing visitors to avoid keypads and touchscreens.\",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"heading-2\",\"content\":[{\"nodeType\":\"text\",\"value\":\"5. Fan Engagement App\",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Live stream chats have created a community of people invested in a game, sharing their thoughts and opinions while all the action is happening. Arenas and stadiums want to bring this experience to in-person games as well. Missed a play? Check the fan engagement app to see what people are saying and find out what you missed. A fan engagement app can allow visitors to check the stats of their favourite team and most beloved players while getting alerts of when the game is starting. Offer personalized deals and discounts that fans at home don’t have access to, to promote the future purchasing of tickets. Make fans a part of the game. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Promote hashtags for people to post pictures and thoughts within the app and showcase some on the big screen, creating an immersive experience for everyone. For example, \",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"content\":[{\"nodeType\":\"text\",\"value\":\"The Florida Gators\",\"marks\":[],\"data\":{}}],\"data\":{\"uri\":\"https://floridagators.com/sports/2019/9/12/swamp-moments\"}},{\"nodeType\":\"text\",\"value\":\" have implemented “Swamp Moments” into their fan engagement app. “Swamp Moments” can include video board messaging, pregame and halftime field access, the opportunity to give Gators high fives as they head to the field, a two-person post-game game of catch with a signed football by Coach Mullen, the ability to sing the Alma Mater with the team, and the chance to watch the remaining five minutes of the game from the field.\",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"embedded-asset-block\",\"content\":[],\"data\":{\"target\":{\"sys\":{\"id\":\"7o0oOHVyF1Y77sRfKiyjDW\",\"type\":\"Link\",\"linkType\":\"Asset\"}}}},{\"nodeType\":\"heading-2\",\"content\":[{\"nodeType\":\"text\",\"value\":\"6. AR & VR Technology\",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Stadiums are implementing augmented reality (AR) technology to provide visual content of statistics and play-by-plays. Stadiums have also started to implement virtual reality (VR) technology to create accurate calls for field rulings. This is a colossal improvement for sports as the game can be played fairly giving referees the information needed to make the most accurate call. With the aid of cameras strategically placed throughout the stadium, you can recreate and replay a 3D recreation of questionable gameplays. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Stadiums are implementing technology that can \",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"content\":[{\"nodeType\":\"text\",\"value\":\"generate and replay full 3D recreations of game plays\",\"marks\":[],\"data\":{}}],\"data\":{\"uri\":\"https://arvrjourney.com/all-the-ways-augmented-reality-and-virtual-reality-are-shaping-sports-1c01c1f89fb\"}},{\"nodeType\":\"text\",\"value\":\" with precision and use it for on-field ruling and goal-line accuracy. Stadiums are using AR to help with practices as well. Teams can review precise visualizations of a player’s movement, technique, speed, and accuracy to assist in the training of swings, kicks, shots etc. AR provides players with real-time data about plays and instructions to follow.\",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"This technology can also be used for fans, along with game officials and teams. Create the ultimate experience for fans who didn't get to see the live game by implementing AR technology for fans to roam around the stadium. The Minnesota Vikings are offering a virtual reality experience where fans can explore the\",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"content\":[{\"nodeType\":\"text\",\"value\":\" US Bank Stadium\",\"marks\":[],\"data\":{}}],\"data\":{\"uri\":\"https://www.usbankstadium.com/\"}},{\"nodeType\":\"text\",\"value\":\" and view footage from Vikings games and events. Enhance half-time shows and concerts with AR technology and take that experience beyond what fans can even imagine, keeping excitement high even when the game isn’t on. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"heading-2\",\"content\":[{\"nodeType\":\"text\",\"value\":\"7. Digital Sponsorships \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"With social distancing protocols, it's no secret that there are fewer guests in stadiums. Sponsors need to shift their traditional marketing strategies from static signage, sponsored sections and booths, product sampling, etc, to digital platforms and broaden their reach to people. Digital-out-of-home (DOOH) messaging provides a new way to market to in-person audiences.\",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Sponsors are using DOOH to provide a new interactive way to advertise products. Increase the visibility of sponsorships using bright and colourful screens to catch viewers’ attention while strategically showing ads at the right time and place to produce the most value. With social media engagement, sponsors can also personalize virtual feeds of advertisements to target different global audiences. Create high-impact ads by targeting audiences correctly and review insights to see what’s working. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"When returning to the stadium, sponsorships are utilizing technology to create the ultimate fan experience through LED flooring to create sponsors for in-stadium experiences, digital photo booths, projection mapping, and audience-controlled camera platforms to create an innovative way to sponsor. \",\"marks\":[],\"data\":{}}],\"data\":{}},{\"nodeType\":\"paragraph\",\"content\":[{\"nodeType\":\"text\",\"value\":\"\\n\\nCreate an experience that fans won’t forget and get people excited to cheer along in the stands when returning to a \",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"content\":[{\"nodeType\":\"text\",\"value\":\"digitally transformed stadium\",\"marks\":[],\"data\":{}}],\"data\":{\"uri\":\"https://www.mappedin.com/verticals/stadiums/\"}},{\"nodeType\":\"text\",\"value\":\". At Mappedin, we can help put some of these ideas into action. \",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"content\":[{\"nodeType\":\"text\",\"value\":\"Visit our website\",\"marks\":[],\"data\":{}}],\"data\":{\"uri\":\"https://www.mappedin.com/contact-us/\"}},{\"nodeType\":\"text\",\"value\":\" to start giving your fans the experience they deserve.\",\"marks\":[],\"data\":{}}],\"data\":{}}]}"},"articleType":"Article","image":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.25,"src":"//images.ctfassets.net/wdjnw2prxlw8/7o0oOHVyF1Y77sRfKiyjDW/c1b331b5fe66f8f4fbab8fec49cf9614/fans_cheering_at_stadium_arena_sports_game.jpg?w=480&q=50","srcSet":"//images.ctfassets.net/wdjnw2prxlw8/7o0oOHVyF1Y77sRfKiyjDW/c1b331b5fe66f8f4fbab8fec49cf9614/fans_cheering_at_stadium_arena_sports_game.jpg?w=120&h=96&q=50 120w,\n//images.ctfassets.net/wdjnw2prxlw8/7o0oOHVyF1Y77sRfKiyjDW/c1b331b5fe66f8f4fbab8fec49cf9614/fans_cheering_at_stadium_arena_sports_game.jpg?w=240&h=192&q=50 240w,\n//images.ctfassets.net/wdjnw2prxlw8/7o0oOHVyF1Y77sRfKiyjDW/c1b331b5fe66f8f4fbab8fec49cf9614/fans_cheering_at_stadium_arena_sports_game.jpg?w=480&h=384&q=50 480w,\n//images.ctfassets.net/wdjnw2prxlw8/7o0oOHVyF1Y77sRfKiyjDW/c1b331b5fe66f8f4fbab8fec49cf9614/fans_cheering_at_stadium_arena_sports_game.jpg?w=720&h=576&q=50 720w,\n//images.ctfassets.net/wdjnw2prxlw8/7o0oOHVyF1Y77sRfKiyjDW/c1b331b5fe66f8f4fbab8fec49cf9614/fans_cheering_at_stadium_arena_sports_game.jpg?w=960&h=768&q=50 960w,\n//images.ctfassets.net/wdjnw2prxlw8/7o0oOHVyF1Y77sRfKiyjDW/c1b331b5fe66f8f4fbab8fec49cf9614/fans_cheering_at_stadium_arena_sports_game.jpg?w=1440&h=1152&q=50 1440w","sizes":"(max-width: 480px) 100vw, 480px"}}}},{"title":"Using Digital Maps to Reopen Stadiums and Arenas","slug":"using-digital-maps-to-reopen-stadiums-and-arenas","content":{"__typename":"ContentfulBlogPost","author":"Lucy Bragg","publishDate":"Mar 11, 2021","updatedAt":"Jan 10, 2022","tags":{"category":{"name":"Use Cases","slug":"use-cases"},"topic":{"name":"Stadiums","slug":"stadiums"}},"content":{"raw":"{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"When the pandemic hit, stadiums and arenas faced closure and the fan experience changed drastically. Fans could no longer look forward to going to a sports game to cheer on their favourite sports team or a concert to watch their favourite artists perform. However, as stadiums and other entertainment venues prepare to reopen, we can ask ourselves: what will the fan experience look like?\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Offering an adapted experience that is safe, seamless, and tailored to guests is of utmost importance. One way to prepare for reopening and to deliver an unforgettable fan experience is to implement new technology such as digital \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://resources.mappedin.com/blog/using-indoor-maps-to-create-a-stadium-experience\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"indoor mapping\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\". Grab yourself some popcorn, put on your favourite jersey or artist’s merch, and let’s explore some of the benefits of \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/verticals/stadiums/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"stadium\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" maps!\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Find Your Way Around the Stadium\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"After months of closure, even the biggest sports fan or concert enthusiast will likely have difficulty navigating your stadium or arena. However, you can make this process seamless for visitors by implementing our \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"http://www.apple.com/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Responsive Web App\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" which displays digital 3D indoor maps that are accessible from any device. Using indoor positioning, visitors are able to see their exact location from the browser of their mobile device and populate turn-by-turn directions to their destination. With this feature, you can be sure that fans don’t miss a second of the game or concert! Phew. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"5xtHK8Zzkwj9d1trBZIsV6\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Even more, digital mapping solutions make it easy for fans to locate parking, seats, washrooms, amenities, and everything else your stadium has to offer. With our Responsive Web App, you can easily integrate indoor maps through both digital and printed materials used within your stadium. For instance, adding a QR code onto visitors' tickets is an easy way to help them locate their seat. Once scanned, the QR code opens your interactive map in the browser of their mobile phone with directions pre-populated to their seat section. These solutions can be used around your stadium or arena to promote hand sanitizer stations, accessible gates, guest services, a new store, or other important spaces. In addition to easy navigation, these codes can also be linked to external websites such as a restaurant’s online menu or the online store for your sports team’s merchandise. The possibilities are endless, as digital indoor maps are easy to embed with any material around your stadium! By integrating mapping solutions such as Mappedin’s, your digital stadium map becomes an additional touchpoint for guests and helps to highlight, promote, and engage fans with every other service at your venue.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"With multi-destination capability, fans can get the fastest directions to their seats upon arrival, including a path from the parking lot, to the gate, and ultimately to their section. They are then able to save their section’s location on the interactive digital map right from the web browser of their mobile device. This makes exploring the stadium aseamless experience, and avoids wandering around trying to find your seat in the middle of a sports game or concert. You can quickly locate your seat again with the click of a button. What better way to enhance the fan experience? \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"5n4Q0d4qzID11l7X9CH5xZ\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\" Increase Health and Safety Measures\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Arenas and stadiums can also use digital indoor mapping solutions to help provide health and safety measures amongst guests. Our multi-destination feature ensures that fans’ path into and throughout the stadium is safe and streamlined, thereby eliminating the need to wander or travel to another side of the venue. This can help enforce capacity limits on the number of people in a designated area. Also, with our \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/mapping/map-editor/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Map Editor\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" tools, it is easy to state locations that have closed temporarily on your digital map so that guests know which areas to avoid. You can also remove navigation through these closed sites, including hallways or stairwells which may be too narrow for social distancing, to ensure that guests aren’t led to these areas. This not only helps with social distancing, but makes controlling the flow of traffic at your stadium an easy task. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"In addition to the above, you can add related locations on your map to make it easier for fans to populate navigation to related areas within your stadium. For instance, amenities such as sanitization stations can be added to seating sections to improve health and safety measures among visitors. Further, you’re able to set specific opening hours on restrooms and amenities to reflect when they are off-limits for their regular cleaning. This way, venues can offer an adapted experience that ensures health and safety are always a top priority. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Generate Revenue and Insights\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Reopening stadiums also provides endless possibilities to generate revenue, from ticket to vendor sales. Integrating digital indoor mapping technology with food and beverage ordering systems and wait time planning applications makes it easy for fans to quickly locate and purchase from your vendors. You can also add important descriptors to your vendor locations like ‘in-seat delivery’, ‘cashless transactions’ and ‘pre-order only’ so that every guest is prepared when making a purchase. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"2WpWnXd9dXEK7Y7tODD3QF\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Stadiums can also use our Quick Links feature to connect fans to external websites that provide helpful information, and can help increase revenue. For instance, the link can direct fans to contactless online ordering for concession stands. The amazing part about this feature is that its versatility can also be used to link guests to important health and safety measures at your venues! \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/mapping/analytics/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Analytics\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" from your venues can also be leveraged to provide valuable insights on your visitors, how they interact with various spaces, and their intent at your venue. You’re able to gain a better understanding of what your guests are looking for at your venues by tracking searches, location selections, and more. This can help you inform business decisions at your property. For example, if visitors are searching for specific vendors or events at your stadium that don't currently exist, you may consider adding them. Alternatively, you can use this data to serve up highly relevant content, promotions, and events that drive increased foot traffic and revenue at your stadium or arena. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Get Started With Mappedin\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Digital indoor mapping technology helps streamline the return to stadiums and arenas by providing an adapted experience that is safe, seamless and caters to the fan experience, while also generating revenue for vendors and stakeholders across your venues. Fans are able to return to your stadium and navigate with ease, stay protected with health and safety top of mind, and ultimately focus on watching their sports team or artist perform. All things considered, indoor mapping can assist in reopening venues post-pandemic and can help deliver an unforgettable fan experience for sporting events, concerts, and more! \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"To learn more about Mappedin’s indoor mapping solutions for stadiums, arenas, and other entertainment venues, or to explore how you can improve the fan experience when you reopen, \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/contact-us/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"contact us\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" today.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"document\"}"},"articleType":"Article","image":{"fluid":{"base64":"data:image/png;base64,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","aspectRatio":1.3499118165784831,"src":"//images.ctfassets.net/wdjnw2prxlw8/33s0GplDcyljI9PJXOFv9N/66f21f84807125912eb16551a3220337/stadium_2.png?w=480&q=50","srcSet":"//images.ctfassets.net/wdjnw2prxlw8/33s0GplDcyljI9PJXOFv9N/66f21f84807125912eb16551a3220337/stadium_2.png?w=120&h=89&q=50 120w,\n//images.ctfassets.net/wdjnw2prxlw8/33s0GplDcyljI9PJXOFv9N/66f21f84807125912eb16551a3220337/stadium_2.png?w=240&h=178&q=50 240w,\n//images.ctfassets.net/wdjnw2prxlw8/33s0GplDcyljI9PJXOFv9N/66f21f84807125912eb16551a3220337/stadium_2.png?w=480&h=356&q=50 480w,\n//images.ctfassets.net/wdjnw2prxlw8/33s0GplDcyljI9PJXOFv9N/66f21f84807125912eb16551a3220337/stadium_2.png?w=720&h=533&q=50 720w,\n//images.ctfassets.net/wdjnw2prxlw8/33s0GplDcyljI9PJXOFv9N/66f21f84807125912eb16551a3220337/stadium_2.png?w=960&h=711&q=50 960w,\n//images.ctfassets.net/wdjnw2prxlw8/33s0GplDcyljI9PJXOFv9N/66f21f84807125912eb16551a3220337/stadium_2.png?w=1440&h=1067&q=50 1440w,\n//images.ctfassets.net/wdjnw2prxlw8/33s0GplDcyljI9PJXOFv9N/66f21f84807125912eb16551a3220337/stadium_2.png?w=3827&h=2835&q=50 3827w","sizes":"(max-width: 480px) 100vw, 480px"}}}},{"title":"Using SDKs to Deliver the Ultimate Visitor Experience in Okinawa Arena","slug":"using-sdks-to-deliver-the-ultimate-visitor-experience-in-okinawa-arena","content":{"__typename":"ContentfulBlogPost","author":"Lucy Bragg","publishDate":"Oct 4, 2021","updatedAt":"Sep 30, 2022","tags":{"category":{"name":"Company","slug":"company"},"topic":{"name":"Customer Examples","slug":"customer-examples"}},"content":{"raw":"{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"As an innovative entertainment venue, Okinawa Arena is a forerunner for implementing a digital map of a stadium in Japan. As such, they used Mappedin’s Web SDK to provide an engaging and custom mapping experience that delivers intuitive wayfinding and ultimately caters to the visitor experience. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"What is Okinawa Arena?\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://okinawa-arena.jp/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Okinawa Arena\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" is the largest event arena in Okinawa, Japan and accommodates various state-of-the-art experiences such as concerts, exhibitions, and sporting events. Unlike traditional arenas, Okinawa Arena offers a higher quality entertainment experience with VIP-only areas, banquet halls, viewing from private suites, and a variety of facilities to provide enhanced hospitality to guests.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"7aF4JmV7K1N7jplKCqBvbg\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Why a Digital Mapping Solution?\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Okinawa Arena places an emphasis on the convenience and hospitality of visitors and organizers, differentiating themselves from other entertainment venues. As part of their initiative to enhance visitors’ enjoyment, they wanted an engaging digital map to feature on their website. This way, they could ensure that location information is always up-to-date while accommodating different events, and visitors could explore all that the arena has to offer with intuitive wayfinding and navigation. With step-by-step directions, the digital map makes it easy for visitors to locate their seats, food vendors, restrooms, and all other services.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Okinawa Arena also emphasized the importance of a mapping solution that was not only easy to integrate, but capable of layering on additional experiences that go beyond showcasing their venue. For instance, they wanted to offer wait time tracking for restrooms, so that guests would never have to miss out on an event while waiting in line for the washroom. Visitors can simply pull up the digital map on their mobile device, locate the closest restroom and view wait times, populate directions there, then quickly locate their seat again with the click of a button. This makes exploring a stadium, and its amenities, a seamless and stress-free experience, so that guests can ultimately enjoy the event! \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"How We Built a Custom Mapping Experience\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin and \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.zenrin-datacom.net/en/index.html\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Zenrin Datacom\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" have worked together to \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://resources.mappedin.com/newsroom/mappedin-offers-indoor-mapping-for-okinawa-arena-japan\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"power digital mapping and wayfinding solutions\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" for properties across Japan. With this partnership, and continuous support from our team, Okinawa Arena was able to design and build their own custom wayfinding experience with our Web SDK that enables maximum discovery of the venue’s services and amenities. Using this platform, visitors can ultimately focus on watching their favourite sports team or artist perform. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Okinawa Arena integrated with our versatile \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/mapping/sdks/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Web SDK\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" to create an intriguing digital map with customized wayfinding signage, ensuring an enjoyable experience for visitors. With the arena spanning over several floors, it can be extremely challenging for guests to navigate. Fortunately, Mappedin’s Web SDK is equipped with key navigational features such as 3D maps, step-by-step directions, multi-floor wayfinding, custom amenity icons, smart search, and intuitive mapping controls that eliminate visitor stress and confusion. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"4IY6jDfviz0SS6yWID1X32\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"To ensure that visitors can navigate safely and independently, Okinawa Arena also integrated Mappedin’s quick access QR codes for touchless directions. Visitors can simply scan a digital or printed QR code featured in the arena, and have the digital map experience open on their mobile devices. This way, when a large number of people visit the facility and don’t know where to go, they can scan the QR code to populate step-by-step directions to their destination, making navigation simplified and contactless.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"With our SDKs, Okinawa Arena was also able to layer on additional capabilities that go beyond delivering navigation and wayfinding. As such, they implemented wait time tracking for restrooms across all five floors. Not only does this make it easy for visitors to locate the closest available washroom and avoid wait times, but it also increases safety and minimizes congestion within the venue. As an entertainment space, delivering an impressive experience such as this is crucial in captivating guests to return again. An arena that ensures that you don’t have to miss the event? Count us in! \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"1GxHCoxr8FRXAJ9aSuLBL0\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Together, our digital solution supports Okinawa Arena’s vision of offering a higher quality entertainment experience that emphasizes the convenience and hospitality of visitors. By \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://okinawa-arena.jp/navigation/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"successfully launching 3D maps on their website\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\", Okinawa Arena has offered navigational capabilities that differentiate themselves from all other competitors in the entertainment space. With Mappedin’s help, they deliver an enhanced experience that visitors keep coming back for! \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin and Zenrin Datacom’s strategic partnership in Japan has helped deliver an innovative and custom mapping experience for Okinawa Arena. Through our work together, we provide an interactive map with wayfinding and wait time integrations that support Okinawa Arena’s digital transformation and make navigation simple for visitors.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"blockquote\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"- \",\"nodeType\":\"text\"},{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"Michael Pasket\",\"nodeType\":\"text\"},{\"data\":{},\"marks\":[],\"value\":\", VP of Sales at Mappedin\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Looking Forward\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin continues to provide solutions that go beyond navigation, and power experiences that ultimately transform your indoor space. Stadiums, arenas, convention centres, and other entertainment venues can use digital maps as the foundation for their highly engaging, state-of-the-art experiences. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"To learn more about how \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://resources.mappedin.com/newsroom/mappedin-offers-indoor-mapping-for-okinawa-arena-japan\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin offers indoor mapping for Okinawa Arena\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\", or how you can create your desired mapping solution, \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/contact-us/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"contact us\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" today.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"document\"}"},"articleType":"Article","image":{"fluid":{"base64":"data:image/png;base64,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