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    "result": {"data":{"contentfulComposePage":{"title":"Australian Grand Prix: Delivering an Interactive Mapping Experience for Formula 1 Race Fans","seo":{"title":"Australian Grand Prix: Delivering an Interactive Mapping Experience for Formula 1 Race Fans","description":"To help Formula 1 fans navigate the Australian Grand Prix event, Mappedin’s Responsive Web App was used to create a fully interactive circuit map that was integrated on their website. "},"content":{"author":"Michael Law","publishDate":"Jun 16, 2022","updatedAt":"Sep 8, 2022","content":{"raw":"{\"nodeType\":\"document\",\"data\":{},\"content\":[{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"To help Formula 1 fans navigate the Australian Grand Prix event, Mappedin’s Responsive Web App was used to create a fully interactive circuit map that was integrated on their website. The maps were used to drive traffic on the website and delivered intuitive wayfinding to create a highly engaged fan experience.\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"embedded-asset-block\",\"data\":{\"target\":{\"sys\":{\"id\":\"5Nzt62VbFuQGNfPdYf8XoG\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[]},{\"nodeType\":\"heading-2\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"The Customer\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"The Australian Grand Prix is a round of the FIA Formula 1 World Championship and was first held in 1985 at the Adelaide Street Circuit. Since 1996, the race has been held at the 5.278 km (3.280 mi) Albert Park Circuit in Melbourne. As the third of 23 races (in the 2022 Formula 1 season), professional drivers race wheel-to-wheel in pursuit of points towards a championship title. The four-day event is attended by more than 400,000 people and watched by tens of millions around the world.\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"embedded-asset-block\",\"data\":{\"target\":{\"sys\":{\"id\":\"6kehRZ1vgrml6W7DqElmMs\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[]},{\"nodeType\":\"heading-2\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"The Opportunity\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"Being a sport that pushes the boundaries of innovation and technology, the Australian Grand Prix was looking for an interactive digital mapping solution to improve the fan experience and aid navigation around the event grounds consisting of approximately 2.25 square km (560 acres). Event organizers were searching for a web solution that could leverage digital maps to increase web traffic by attendees visiting the main site for more information about the event’s on and off-track events, race schedule, and official F1 fan experiences. \",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"Event organizers also wanted to lower costs and reduce waste by replacing traditional printed paper map with a digital and mobile-ready one that was accessible by all attendees from their own devices. \",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"In addition, the Australian Grand Prix emphasized the importance of having access to a flexible platform that allowed for last-minute changes and edits to the map without the requirements of extensive development or significant inputs from a designer.\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"embedded-asset-block\",\"data\":{\"target\":{\"sys\":{\"id\":\"67w3IkVvPKRBlpPTMMf0Yw\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[]},{\"nodeType\":\"heading-2\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"The Solution\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"Responsive Web App\",\"marks\":[{\"type\":\"bold\"}],\"data\":{}},{\"nodeType\":\"text\",\"value\":\": The Australian Grand Prix implemented Mappedin’s \",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"data\":{\"uri\":\"https://www.mappedin.com/wayfinding/web-app/\"},\"content\":[{\"nodeType\":\"text\",\"value\":\"Responsive Web Application\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"text\",\"value\":\" to map the entire Albert Park Circuit and seamlessly integrated it to their website. The interactive map allowed all attendees to easily locate and search for more than 500 points of interest including grandstands, hospitality suites, food and beverage, accessible areas and toilets, entry gates, transportation stops, vendors, and other amenities.\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"embedded-asset-block\",\"data\":{\"target\":{\"sys\":{\"id\":\"432otYR3sTc9EMioTkqwJb\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"The wayfinding features built into the Web App including smart search, category listings, smart labels, and optimized pathing, come together to provide an enhanced navigation and interactive fan experience. For instance, attendees can search for a hospitality suite that they’ve purchased passes for and use their device’s built-in GPS to easily locate and navigate to it using turn-by-turn directions. Mappedin’s Web App allows everyone to access venue maps across any device, from anywhere.\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"heading-2\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"The Result\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"With an estimated attendance of more than 419,000 race fans over the four days of the 2022 Australian Grand Prix, it was imperative to implement a Mappedin web map solution to enhance the brand and be scalable, interactive, and mobile-friendly. The circuit map alone had more than 213,000 unique visits and served as a key point for driving web traffic. The website also recorded all-time highs of repeat visitors which was something the organizers have never experienced before.\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"The flexibility of the Web App allowed the Australian Grand Prix to make last-minute additions to the map and update it in real-time as necessary. Their social media team took the opportunity to increase user engagement by running social media stories for brand activations, music shows, and other key events that were happening throughout the event. Stories with links directly to areas of interest on the circuit map provided fans with turn-by-turn navigation to events such as driver meet and greets or special offers from vendors. \",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"Innovative additions such as QR code signage was also placed around the event that linked directly to the circuit map which helped event organizers accomplish their goal of moving away from printed paper maps. The Mappedin solution was more cost-effective, saved the effort of printing and distributing paper maps, and allowed them to achieve a higher return on investment.\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"blockquote\",\"data\":{},\"content\":[{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"“The Formula 1 Australian Grand Prix is Australia’s largest pop-up event, meaning everything you see in photos and on the broadcast is a temporary structure. With hundreds of thousands of fans attending the venue annually, managing traffic flow and helping fans navigate the circuit, while showcasing the hundreds of activations and points of interest, has always been a challenge. The digital circuit plan and its integration into existing digital and physical infrastructure helped elevate the customer experience in 2022. It ensured fans were better connected and gave us another avenue to speak to those who attended, helping promote all the amazing on and off-track activities, along with the world class hospitality facilities available around the Albert Park Grand Prix Circuit.”\",\"marks\":[],\"data\":{}}]}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"- Joel Mackenzie, Digital Manager at the Australian Grand Prix Corporation\",\"marks\":[{\"type\":\"bold\"}],\"data\":{}}]},{\"nodeType\":\"heading-2\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"Looking Forward\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"Mappedin will continue to support the Australian Grand Prix by transforming its digital experience and helping deliver the solutions they need moving forward. For future events, the Australian Grand Prix plans to integrate the map for ticket sales and other promotional activities within the website. At Mappedin, we want to provide indoor and venue mapping capabilities that enhance all industry types.\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"paragraph\",\"data\":{},\"content\":[{\"nodeType\":\"text\",\"value\":\"To learn more about our solutions for \",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"data\":{\"uri\":\"https://www.mappedin.com/industries/stadiums\"},\"content\":[{\"nodeType\":\"text\",\"value\":\"stadiums and events\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"text\",\"value\":\", and how we can bring your vision to life, subscribe to our newsletter or send us an email at \",\"marks\":[],\"data\":{}},{\"nodeType\":\"hyperlink\",\"data\":{\"uri\":\"mailto:contact@mappedin.com\"},\"content\":[{\"nodeType\":\"text\",\"value\":\"contact@mappedin.com\",\"marks\":[],\"data\":{}}]},{\"nodeType\":\"text\",\"value\":\".\\n\\n\",\"marks\":[],\"data\":{}}]}]}","references":[{"contentful_id":"5Nzt62VbFuQGNfPdYf8XoG","__typename":"ContentfulAsset","description":"","file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/5Nzt62VbFuQGNfPdYf8XoG/427c796e36d5664a732754214d5eeffc/australian-grand-prix-cicuit.jpg","contentType":"image/jpeg"}},{"contentful_id":"6kehRZ1vgrml6W7DqElmMs","__typename":"ContentfulAsset","description":"","file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/6kehRZ1vgrml6W7DqElmMs/5409ba7758178da65ebc41b30c05e927/aus-gp-logo.jpeg","contentType":"image/jpeg"}},{"contentful_id":"67w3IkVvPKRBlpPTMMf0Yw","__typename":"ContentfulAsset","description":"","file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/67w3IkVvPKRBlpPTMMf0Yw/3764eda30d71689f02cb33087e65f085/australian-grand-prix-race.jpg","contentType":"image/jpeg"}},{"contentful_id":"432otYR3sTc9EMioTkqwJb","__typename":"ContentfulAsset","description":"","file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/432otYR3sTc9EMioTkqwJb/aafc64a53881075487bab70cb0b63fc3/aus-gp-circuitmap.png","contentType":"image/png"}}]},"image":{"file":{"url":"//images.ctfassets.net/wdjnw2prxlw8/5Nzt62VbFuQGNfPdYf8XoG/427c796e36d5664a732754214d5eeffc/australian-grand-prix-cicuit.jpg"}},"pdf":{"file":{"url":"//assets.ctfassets.net/wdjnw2prxlw8/42VfzaeLkoOazdSCzbblgY/d32c09a5e89857e20759fdc401df74ea/Australian_Grand_Prix.pdf"}},"relatedPosts":[{"title":"Indoor Outdoor Navigation Systems for Resorts & Parks","slug":"indoor-outdoor-navigation-systems-for-resorts-parks","content":{"__typename":"ContentfulBlogPost","author":"Lucy Bragg","publishDate":"Apr 20, 2021","updatedAt":"Jan 18, 2022","tags":{"category":{"name":"Use Cases","slug":"use-cases"},"topic":{"name":"Entertainment","slug":"entertainment"}},"content":{"raw":"{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Have you ever found yourself wandering around a resort or a theme park desperately trying to find your destination? Whether it’s your first time visiting or you’re a returning guest, these entertainment spaces are often filled with complex layouts and facilities that make it difficult to orient yourself.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Take Walt Disney World for example. While being one of the most entertaining hotel and park destinations, it’s also one of the easiest places to get lost! With so many locations to visit, guests can easily feel disoriented during their trip. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"RGlIoF0iOsLJeDFuzyDIW\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"This is why digital indoor mapping with an indoor-outdoor navigation system is extremely beneficial for resorts, hotels, parks, and all types of entertainment venues. Guests will have access to up-to-date information and directions, special offers, enhanced safety notifications, and much more. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Keep reading to find out how you can create an unforgettable guest experience using digital indoor maps and navigation technology! \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Custom Digital Mapping Experiences\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Theme parks, resorts, and entertainment venues can attract guests by offering a customized digital mapping experience. By transforming 2D maps into an interactive 3D digital experience, you can ensure that your maps stand out from other competitors, while highlighting your venue’s best attractions and services. For instance, in a \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/verticals/theme-parks/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"theme park\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\", you can showcase popular rides, games, concession stands, events, and other attractions that grab the attention of your guests. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"10qGDS75STYLcvuuFm9bbU\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Maps are essential when visiting a theme park or a resort because they help guests visualize your venue and everything that it offers. With a digitized map, these visualizations are interactive, so guests can pan, rotate, zoom, and explore indoor and outdoor locations with ease. This helps visitors get acquainted with your resort or theme park, as well as orienting themselves within it. The best part is that these maps can be accessible from any device, so guests can take maps on-the-go! \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Even better, you can customize your map to match your park or venue’s branding, ensuring a seamless and consistent experience for visitors. This gives you the flexibility to add icons and logos, choose colours that fit with your marketing strategy, provide different language options, and much more.  \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Enhance the Guest Experience with Wayfinding and Navigation \",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Looking to find an interesting excursion? In a rush to the bathroom? Can’t locate the pool from your room? With Smart Search, category listings, events and promotions, and indoor-outdoor navigation and wayfinding, you can ensure that guests can find their way around, and ultimately get the best out of their visit!\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Interactive maps for theme parks and resorts enable \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://resources.mappedin.com/blog/feature-101-blue-dot\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"real-time positioning for blue dot navigation\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\", allowing visitors to see their precise location on the map. This feature also provides intuitive step-by-step directions as they navigate to their desired destination. From parking, to rides or restaurants, guests are offered an end-to-end wayfinding experience.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"This technology also calculates the fastest route to your destination, ensuring that guests can discover more of your venue, and avoid stressful situations. For instance, you can avoid missing a restaurant reservation or spa appointment by populating your estimated arrival time. With the multi-destination feature, you’re also able to populate the most efficient route to your desired locations. At a theme park, this would make it easy for kids to squeeze in as many rides as possible during their visit!\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"3ok5lItSoLccZgRIPDBxiR\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"\\nThe dynamic map visuals enable you to search, browse categories, and seamlessly navigate between the indoors and outdoors. Functionality such as Mappedin’s Smart Search allows you to easily search and locate a ride, food vendor, washroom, ticket stand, and more. As you type, predictive results appear and minimize the number of keystrokes needed to find a location. This way, guests can avoid wasting time searching, and spend more time exploring your resort or theme park.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Accessibility should also be top of mind for resort and theme park owners. With accessibility mode, guests are provided with accessible routes that utilize elevators and ramps over stairs, guaranteeing safety and seamless navigation for all visitors. This ensures that your resort or park provides inclusive, barrier-free access to all, so your guests can enjoy the amenities and activities without trouble. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"The amazing part about navigation technology is that it can be implemented anywhere, from kiosks and directories, to mobile applications, to printed materials. Kiosks can be featured in main points of entry and common areas, so that visitors can self-serve and get directions during their journey. With a mobile app, guests can avoid referring to a physical map, and simply enter their destination in the application for turn-by-turn directions. Mobile pass is another way that your venue can offer the ability to transfer directions from a QR code to visitors’ mobile devices. By scanning QR codes featured on printed or digital materials around your resort, users can take the interactive maps on-the-go, ensuring a contactless and paperless experience. No matter the solution, you can ensure that visitors can navigate your venue and never get lost again!  \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Use Indoor Positioning to Showcase Events and Promotions\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Location positioning technology can also be used to enhance your marketing strategy by gaining valuable insights, showcasing events and promotions, enabling on-site notifications, and more. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Location-based analytics can be leveraged to provide detailed reports on how visitors interact with various spaces and their intent at your resort or theme park. This not only helps you better understand your guests, but can be used to inform business decisions. For instance, if people are constantly searching for a spa or sauna that doesn’t currently exist at your resort, you might consider adding it. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"7nNBM9MBgyV98pRrtCyUlx\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"These analytics can also be used to serve up highly engaging content, promotions, and events that drive increased foot traffic and revenue at your property. For example, if you notice that visitors constantly search for food and drinks, you could send-push notifications of nearby vendors to draw their attention. Proximity marketing allows you to send specialized offers when guests are passing by locations, such as concession stands, to prompt them into making a purchase. For instance, if someone is walking by a pretzel stand, you could send a “10% off coupon code” to grab their attention. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Proximity marketing is particularly useful for resorts and theme parks because you can trigger automatic notifications whenever guests enter a specific zone. You could send personalized “welcome” and “see you soon” messages at the registration desk, delivering an enhanced guest experience. This can also be used to promote events at your venue, up-sell excursions and services, send personalized reminders of vacation packages, and more. In the case of an emergency, these notifications can alert your guests and lead them to the nearest exit and emergency routes. This way, you can ensure that guests are delivered the best and safest experience at your property.  \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Real-Time Resort and Theme Park Management\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Maps can also be used as a property management solution. Resorts and theme parks are ever-changing to account for new additions, renovations, expansion of services, and more. For instance, a theme park might add a new ride, move concession stands in a different location, or shut down a section of the park for maintenance. These changes can quickly render a static map useless, as the information is no longer up-to-date.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Luckily, indoor mapping technology allows you to update your maps in real-time, so you can keep guests updated when a new ride is open, an existing ride is undergoing maintenance, or a washroom is closed for cleaning. Moreover, if your venue undergoes layout changes quite often to account for different events, you can save these map layers and interchange between them. Not only does this save time, but it also offers convenience to property owners and staff!\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"11UziVp6Tg4W0D7Hs00kO2\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Want to Stand Out? \",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Overall, indoor mapping and navigation technology delivers an enhanced experience that your guests will keep coming back for! From resorts, to theme parks, to all types of large venues, maps can be leveraged to benefit your property and the guest experience.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/contact-us/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Contact us\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" today to learn more about indoor mapping technology and how it can benefit your entertainment venue!\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"document\"}"},"articleType":"Article","image":{"fluid":{"base64":"data:image/jpeg;base64,/9j/4AAQSkZJRgABAQEBLAEsAAD/2wBDABALDA4MChAODQ4SERATGCgaGBYWGDEjJR0oOjM9PDkzODdASFxOQERXRTc4UG1RV19iZ2hnPk1xeXBkeFxlZ2P/2wBDARESEhgVGC8aGi9jQjhCY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2NjY2P/wAARCAAOABQDAREAAhEBAxEB/8QAFwAAAwEAAAAAAAAAAAAAAAAAAgMFBP/EACAQAAICAQQDAQAAAAAAAAAAAAECAxEABBITIQUxUWH/xAAZAQACAwEAAAAAAAAAAAAAAAAAAwECBQT/xAAeEQACAwACAwEAAAAAAAAAAAAAAQIDERMhFDFBUf/aAAwDAQACEQMRAD8AgQeMnmgMwACBqv8APuaHkxzUJVEmBJo3R1UFGJsld1HCNzl1haVGZ2ZuHUEmoj1hzx/RfG0VU5NIWKtRoUF9AXmSptHWm0IaZ4puRSVZ7JruzjHa1HER7ejBPO3Yfbfyxi1fnwhx16f/2Q==","aspectRatio":1.4619547914676854,"src":"//images.ctfassets.net/wdjnw2prxlw8/RGlIoF0iOsLJeDFuzyDIW/e3b1b83dd558a11caa0a25f939551f11/theme_park_at_night.jpeg?w=480&q=50","srcSet":"//images.ctfassets.net/wdjnw2prxlw8/RGlIoF0iOsLJeDFuzyDIW/e3b1b83dd558a11caa0a25f939551f11/theme_park_at_night.jpeg?w=120&h=82&q=50 120w,\n//images.ctfassets.net/wdjnw2prxlw8/RGlIoF0iOsLJeDFuzyDIW/e3b1b83dd558a11caa0a25f939551f11/theme_park_at_night.jpeg?w=240&h=164&q=50 240w,\n//images.ctfassets.net/wdjnw2prxlw8/RGlIoF0iOsLJeDFuzyDIW/e3b1b83dd558a11caa0a25f939551f11/theme_park_at_night.jpeg?w=480&h=328&q=50 480w,\n//images.ctfassets.net/wdjnw2prxlw8/RGlIoF0iOsLJeDFuzyDIW/e3b1b83dd558a11caa0a25f939551f11/theme_park_at_night.jpeg?w=720&h=492&q=50 720w,\n//images.ctfassets.net/wdjnw2prxlw8/RGlIoF0iOsLJeDFuzyDIW/e3b1b83dd558a11caa0a25f939551f11/theme_park_at_night.jpeg?w=960&h=657&q=50 960w,\n//images.ctfassets.net/wdjnw2prxlw8/RGlIoF0iOsLJeDFuzyDIW/e3b1b83dd558a11caa0a25f939551f11/theme_park_at_night.jpeg?w=1440&h=985&q=50 1440w","sizes":"(max-width: 480px) 100vw, 480px"}}}},{"title":"A Use Case for Mappedin SDKs: Al Bidda Park","slug":"a-use-case-for-mappedin-sdks-al-bidda-park","content":{"__typename":"ContentfulBlogPost","author":"Sofia Spagnuolo","publishDate":"Jul 7, 2021","updatedAt":"Jan 17, 2022","tags":{"category":{"name":"Company","slug":"company"},"topic":{"name":"Customer Examples","slug":"customer-examples"}},"content":{"raw":"{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s SDKs have the ability to create navigation systems that enhance and satisfy a visitor’s trip. Al Bidda Park integrated with our SDKs to build a customized and unique mapping experience. Through the use of our handy tool kits, Al Bidda Park created a map that accommodates and entertains all of its users. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"7MUn2iMbV5SIVJ30np0L8V\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"What is Al Bidda Park?\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://xpertsolutions.online/ClientsFiles/albidda-park/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Al Bidda Park\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" is one of the oldest and most popular parks in Doha, Qatar, dating back to 1681 when it was first founded. Al Bidda Park integrated with Mappedin to highlight notable features on their map such as visitor facilities, park events, sports and recreation activities, and other exciting key points of interest. Al Bidda Park aspired to create a mapping experience that gave visitors the knowledge they needed to have a pleasant and efficient visit to their park. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Why SDKs?\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/industries/theme-parks/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Navigating through a park\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" can be difficult and time-consuming when spending your time searching for a “You are Here” sign to locate yourself and reach your next destination. That’s why Al Bidda Park has integrated with our SDKs to create a mobile application that allows visitors to see their exact location when navigating their way through the park. Al Bidda Park allows its visitors to get directions on their devices from the moment they park their car and are searching to make their way into the venue. Through the flexible use of our SDKs, Al Bidda Park customized markers on their venue map enabling maximum discovery of the park’s amenities.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s SDKs allow venues to go one step further by providing visitors with up-to-date information along with easy access to booking areas such as gazebo spots for family BBQs, ensuring fewer wait times. With so many different things offered at the park, Al Bidda Park utilized our SDKs to showcase events happening through their activities page. Event details and turn-by-turn directions make finding a desired point of interest easy and time-efficient for all visitors. All these features are located in Al Bidda Park’s mobile application, making it easy for visitors to keep information all in one place when planning and executing their trip.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"7gAiEN4ZEDretCO9gC1YUD\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"How we do it\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Al Bidda Park was eager to get up and running, so we made it possible for them. In November of 2020, our support team worked relentlessly to dedicate the time to finalize our React Native SDK along with our right-to-left (RTL) text support, to accommodate their map and have it launched in May of 2021. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"React Native is a programming language that allows programmers to develop a product in one place and have the outcome be available on both Android and iOS platforms. Mappedin minimizes the added stress of creating two different products that are targeting each platform separately. With React Native, venues like Al Bidda Park can save time with faster development incentives by accommodating all users regardless of their device preference. Al Bidda Park’s mobile app utilizes Mappedin’s SDKs to directly add features while seamlessly integrating with other platforms. A unique navigation system requires creativity that an SDK can permit while effortlessly syncing other desired solutions into Al Bidda Park’s mobile application. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"3GEanNSJhXu7auPfKHKTRY\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s flexible \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://resources.mappedin.com/blog/product-101-mapping-sdks\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"SDKs\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" and continuous support enabled Al Bidda Park to create and execute the mobile app experience they desired for their visitors. To learn how you can create your desired mapping experience, \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/contact-us/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"book a demo\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" today.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"document\"}"},"articleType":"Article","image":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.537174721189591,"src":"//images.ctfassets.net/wdjnw2prxlw8/7MUn2iMbV5SIVJ30np0L8V/5fad19301570ceb40ccebf536af8417d/al_bidda_park.jpeg?w=480&q=50","srcSet":"//images.ctfassets.net/wdjnw2prxlw8/7MUn2iMbV5SIVJ30np0L8V/5fad19301570ceb40ccebf536af8417d/al_bidda_park.jpeg?w=120&h=78&q=50 120w,\n//images.ctfassets.net/wdjnw2prxlw8/7MUn2iMbV5SIVJ30np0L8V/5fad19301570ceb40ccebf536af8417d/al_bidda_park.jpeg?w=240&h=156&q=50 240w,\n//images.ctfassets.net/wdjnw2prxlw8/7MUn2iMbV5SIVJ30np0L8V/5fad19301570ceb40ccebf536af8417d/al_bidda_park.jpeg?w=480&h=312&q=50 480w,\n//images.ctfassets.net/wdjnw2prxlw8/7MUn2iMbV5SIVJ30np0L8V/5fad19301570ceb40ccebf536af8417d/al_bidda_park.jpeg?w=720&h=468&q=50 720w,\n//images.ctfassets.net/wdjnw2prxlw8/7MUn2iMbV5SIVJ30np0L8V/5fad19301570ceb40ccebf536af8417d/al_bidda_park.jpeg?w=827&h=538&q=50 827w","sizes":"(max-width: 480px) 100vw, 480px"}}}},{"title":"Product 101: Responsive Web App","slug":"product-101-responsive-web-app","content":{"__typename":"ContentfulBlogPost","author":"Lucy Bragg","publishDate":"Jan 28, 2021","updatedAt":"Jan 10, 2022","tags":{"category":{"name":"Product","slug":"product"},"topic":{"name":"Web App","slug":"web-app"}},"content":{"raw":"{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s Responsive Web App enables users to search, discover, and navigate complex venues. Built with our Web SDK, the responsive design allows visitors to access indoor maps across any device. We will explore how this product works, its features, and the benefits it provides to both customers and users.  \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"What is the Responsive Web App? \",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/wayfinding/web-app/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"The Responsive Web App\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" was designed as a visual way for people to explore indoor spaces in an interactive, easy-to-use fashion. The 3D indoor map is embedded on a customers’ website, making it easy for visitors to go onto the website and access the information they need. With a responsive design and indoor positioning capability, users can take directions with them, providing an end-to-end wayfinding experience. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s web solution powers \",\"nodeType\":\"text\"},{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"39M sessions\",\"nodeType\":\"text\"},{\"data\":{},\"marks\":[],\"value\":\" and \",\"nodeType\":\"text\"},{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"2.4M searches\",\"nodeType\":\"text\"},{\"data\":{},\"marks\":[],\"value\":\" annually at \",\"nodeType\":\"text\"},{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"600+ properties\",\"nodeType\":\"text\"},{\"data\":{},\"marks\":[],\"value\":\" around the world. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Responsive Design \",\"nodeType\":\"text\"}],\"nodeType\":\"heading-3\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Our web application is responsive and can be used across any device. Users can access the application on their mobile device while on-site at the venue, or in the comfort of their home before visiting. This accessibility allows visitors to research the venue, get a sense of what is at the venue, and how to navigate it. For example, someone visiting a mall can use the web app to search “coffee” to locate all the stores that sell coffee, and the map will show you how to get there from your exact location. When accessing the app from home, individuals can plan their visit ahead of time by locating all the stores they want to visit, thereby increasing shopper productivity. With its simple integration, customers can get up and running quickly to display interactive indoor maps on their websites and improve visitor experience.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Turn-By-Turn Directions\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-3\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"We’ve enabled real-time positioning for web or \",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://resources.mappedin.com/blog/feature-101-blue-dot\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"“Blue Dot navigation”\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" on our Responsive Web App. This feature allows visitors to see their exact location without additional hardware. This means that you don’t have to provide the app with your “start” location, because your phone already knows where you are! When navigating a venue, Blue Dot automatically picks up your location, increasing efficiency and ease. For example, an individual at a stadium can use Blue Dot to get turn-by-turn directions from their seat to the closest bathroom, without providing your seat location!\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{\"target\":{\"sys\":{\"id\":\"5cij2qiXSrpsyKaphtuh1P\",\"type\":\"Link\",\"linkType\":\"Asset\"}}},\"content\":[],\"nodeType\":\"embedded-asset-block\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Product Features\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-2\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s Responsive Web App has several other features that add value to the customer,  including customized branding, showcasing of latest deals and promotions, and analytics. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"Easy Integration\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"As a pre-built application, the interactive map is easily embedded into your website, offering a quick way to have your venue maps up and running. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"list-item\"}],\"nodeType\":\"unordered-list\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"Branded Experience\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s Responsive Web App can be customized to match your website’s branding, ensuring it fits seamlessly into your digital strategy. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"list-item\"}],\"nodeType\":\"unordered-list\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"Advertising & Promotion \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Showcase deals, promotions, and events occurring within your venues. These fields are editable within the CMS to ensure the most up-to-date information is displayed. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"list-item\"}],\"nodeType\":\"unordered-list\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"Insights & Analytics \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Gain a better understanding of visitor intent by tracking searches and locations selections. These insights can lead to more informed business decisions at your property.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"list-item\"}],\"nodeType\":\"unordered-list\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"Multiple Languages\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Our Web App is currently available across 20+ languages with new ones always being added. If we don’t have the language you need, we will add it. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"list-item\"}],\"nodeType\":\"unordered-list\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[{\"type\":\"bold\"}],\"value\":\"Accessible to All\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"The Web App includes accessibility filters and pathing, allowing users to navigate easier routes that prioritize elevators over stairs and escalators.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"list-item\"}],\"nodeType\":\"unordered-list\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Customer and User Benefits\",\"nodeType\":\"text\"}],\"nodeType\":\"heading-3\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Mappedin’s Responsive Web App makes navigating complex properties easy! As a purely web-based application, users get the responsive experience without having to download any apps on their device. This makes it easy for anyone to go onto a venue’s website and find all the information they’re looking for. Our product also provides a familiar experience that users expect from leading mapping technologies. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"All things considered, our Web App adds a lot of value to both users and Mappedin customers. Not only does this solution provide indoor maps of your venue, but it fits seamlessly into your website. Our product is designed to feel like an extension of our customers’ brands, with easy integration and custom application. Mappedin customers also have access to search and location data that can help inform business decisions. Having this information gives insight on traffic volume, search volume, and several other metrics that can be used to gather insights. \",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Overall, we strive to create effective out-of-the box solutions for our customers and users. Mappedin’s Web App is another way to ensure that customers have access to the latest technology and features that fit their needs.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"},{\"data\":{},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"\",\"nodeType\":\"text\"},{\"data\":{\"uri\":\"https://www.mappedin.com/contact-us/\"},\"content\":[{\"data\":{},\"marks\":[],\"value\":\"Contact us\",\"nodeType\":\"text\"}],\"nodeType\":\"hyperlink\"},{\"data\":{},\"marks\":[],\"value\":\" to learn more about our Responsive Web App or find out how to implement this feature across your venues.\",\"nodeType\":\"text\"}],\"nodeType\":\"paragraph\"}],\"nodeType\":\"document\"}"},"articleType":"Article","image":{"fluid":{"base64":"data:image/jpeg;base64,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","aspectRatio":1.491841491841492,"src":"//images.ctfassets.net/wdjnw2prxlw8/5cij2qiXSrpsyKaphtuh1P/543b00526e322138bf53db294e60dddd/mappedin_web_map_responsive.jpeg?w=480&q=50","srcSet":"//images.ctfassets.net/wdjnw2prxlw8/5cij2qiXSrpsyKaphtuh1P/543b00526e322138bf53db294e60dddd/mappedin_web_map_responsive.jpeg?w=120&h=80&q=50 120w,\n//images.ctfassets.net/wdjnw2prxlw8/5cij2qiXSrpsyKaphtuh1P/543b00526e322138bf53db294e60dddd/mappedin_web_map_responsive.jpeg?w=240&h=161&q=50 240w,\n//images.ctfassets.net/wdjnw2prxlw8/5cij2qiXSrpsyKaphtuh1P/543b00526e322138bf53db294e60dddd/mappedin_web_map_responsive.jpeg?w=480&h=322&q=50 480w,\n//images.ctfassets.net/wdjnw2prxlw8/5cij2qiXSrpsyKaphtuh1P/543b00526e322138bf53db294e60dddd/mappedin_web_map_responsive.jpeg?w=720&h=483&q=50 720w,\n//images.ctfassets.net/wdjnw2prxlw8/5cij2qiXSrpsyKaphtuh1P/543b00526e322138bf53db294e60dddd/mappedin_web_map_responsive.jpeg?w=960&h=644&q=50 960w,\n//images.ctfassets.net/wdjnw2prxlw8/5cij2qiXSrpsyKaphtuh1P/543b00526e322138bf53db294e60dddd/mappedin_web_map_responsive.jpeg?w=1440&h=965&q=50 1440w,\n//images.ctfassets.net/wdjnw2prxlw8/5cij2qiXSrpsyKaphtuh1P/543b00526e322138bf53db294e60dddd/mappedin_web_map_responsive.jpeg?w=1920&h=1287&q=50 1920w","sizes":"(max-width: 480px) 100vw, 480px"}}}}],"tags":{"category":{"slug":"company","name":"Company"},"topic":{"slug":"customer-examples","name":"Customer Examples"}}}}},"pageContext":{"slug":"australian-grand-prix-delivering-interactive-mapping-experience-formula-1"}},
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